HOW DOES VIRTUAL MAKEUP TRY-ON WORK?

Try on makeup online – instantly – with our Virtual Try-On tool. This innovative feature acts as a virtual makeup tester. From eye shadows and mascaras to lipsticks and foundations, you can do your makeup online and virtually experiment with different formulas and hundreds of colours – and find your perfect fit before you commit! We've all been frustrated by purchasing a product online that looks perfect on the model but doesn't quite have the same impact on your own face. Luckily, you can now try on makeup online with a Virtual Try-On tool — so fretting over which shade is best or worrying about cross-contamination are things of the past. From eye shadow to false lashes, mascara , lipstick, and foundation, you can plan your perfect look – all with the luxury of trying on as many shades as you want.

CAN YOU VIRTUALLY TRY ON LIPSTICK?

There's never been an easier way to try on lipstick than with our Virtual Lipstick Try-On. Choose a shade and click “TRY IT ON.” Enable your live camera and upload a photo from your device or choose a model. Then, scroll and click on swatches to instantly see any shade on you. Experiment with colours from a variety of formulas, including Love Me Liquid Lipcolour . Swipe on a simple, working-from-home neutral lip or glam all out with more dramatic hues. Use Virtual Try-On to match your lip colour to the rest of the makeup you're wearing. There's never been a better way to try on lipstick than with the M∙A∙C Virtual Try-On service. All you need to do is take or upload a front-facing selfie using the live camera tool, and then you can browse and try on your desired shades virtually. You can experiment with lip colours using our Love Me Liquid Lipcolour Virtual Try-On and match your lips to your eyes and skin by trying on foundation, blush, mascara, eye liner, eye shadow, and eyelashes. Whether you want to achieve a simple working-from-home neutral aesthetic or go all-out glam with artistically contoured features, you can get the look just right before you commit to buying. For many, lip colour forms the base of each look, and the rest of the colours you select match lips. Use Virtual Try-On to perfectly match your lip colour to your features — and the rest of the makeup you're wearing.

CAN YOU VIRTUALLY TRY ON FOUNDATION?

Foundation is probably the most challenging formula to choose without sampling – and it's also the most important product to shade match. The better the shade matches to your natural skin tone, the more seamless your coverage will look. With our foundation Virtual Try-On, you can try it before you buy it – including the MAC foundation you made #1. Studio Fix Fluid SPF 15 has 63 all-inclusive, colour-true shades to choose from, so you can meet your ultimate match in minutes. Foundation is probably the makeup product that's most challenging to choose by guesswork, but it's also the most important makeup product to match. The closer you can get your foundation to your natural skin tone, the better your finished makeup will look. With our Virtual Try-On foundation toolyou can choose the best shade for your skin and buy with confidence. The Studio Fix Fluid SPF 15 range of foundation has 63 shades to choose from, so there's a colour match for everyone — and you no longer need to physically apply it to your face to see what the finished look will be.

LIPS

FOUNDATION

BLUSHES AND HIGHLIGHTERS

LIPS

FOUNDATION

BLUSHES AND HIGHLIGHTERS

TRY ON 800+ SHADES AT HOME NOW!

Meeting your next favourite eye or lip colour online has never been easier. Instantly swipe on 800+ shades with our new virtual try-on, using these three easy steps.

1. Choose a product and click “TRY IT ON” on the product page
2. Enable your live camera, upload a photo from your device or choose a model.
3. Scroll and click on swatches to instantly see any shade on you.

Still not sure what colour to choose? Check out our Lip Colour Finder or Eye Shadow Finder to compare shades and textures on different skin tones.

COMPARE LIP COLOURS or COMPARE EYE SHADOWS

TRY ON 800+ SHADES AT HOME NOW!

Meeting your next favourite eye or lip colour online has never been easier. Instantly swipe on 800+ shades with our new virtual try-on, using these three easy steps.

Still not sure what colour to choose? Check out our Lip Colour Finder or Eye Shadow Finder to compare shades and textures on different skin tones.

COMPARE LIP COLOURS or COMPARE EYE SHADOWS

LIPS

FOUNDATION

BLUSHES AND HIGHLIGHTERS

EYES

MASCARAS

(18155)

Try it On

M·A·CStack Mascara

$28.00
VOLUMIZING, CLUMP-RESISTANT, STACKABLE
M·A·CStack Micro Mascara
M·A·CStack Mascara

M·A·CStack Micro Mascara
(1403)

NEW

Magic Extension 5mm Fibre Mascara

$27.00
Over-The-Top Volume, Exaggerated Length, Extravagant False-Lash Look
Extensive Black

Extensive Black
(220)

BEST SELLER

Extended Play Gigablack Lash Mascara

$27.00
Defining, Warm Water Washable, Super Black
Gigablack

Gigablack
(324)

BEST SELLER

In Extreme Dimension 3D Black Lash Mascara

$27.00
3D Volume, Dramatic, Super Black
3D Black

3D Black
(146)

Try it On

Up For Everything Lash

$27.00
Waterproof, 24-Hour Curl, 24-Hour Volume
Up For Black

Up For Black
(324)

BEST SELLER

In Extreme Dimension Lash Mascara / Mini M·A·C

$15.00
Travel Size, Volumizing / Curling
3D Black

3D Black

LIPS

FOUNDATION

BLUSHES AND HIGHLIGHTERS

BLUSHES AND HIGHLIGHTERS

LASHES

(8)

Try it On

M·A·C LASH / 33 Ingenue Lash

$18.00

Banded Clusters, Black/Brown Colour, Reusable
(16)

Try it On

M·A·C LASH / 4 Idol Lash

$15.00
Semi-Wispy, Uniform Volume, Reusable
(13)

Try it On

M·A·C LASH / 48 Show-Off Lash

$15.00

Uniform Length, Black/Brown Colour, Reusable
(12)

Try it On

M·A·C LASH / 75 Heartbreaker Lash

$9.00

Crisscrossed, Dramatic Volume, Reusable
(9)

Try it On

M·A·C LASH / 76 Supermodel Lash

$18.00

Wispy, Full Volume, Reusable
(3)

Try it On

M·A·C LASH / 80 Romantic Lash

$15.00

Wispy, Flared, Reusable
(3)

Try it On

M·A·C LASH / 81 Charmer Lash

$15.00

Fanned, Banded Clusters, Reusable
(1)

Try it On

M·A·C LASH / 89 Megastar Lash

$15.00

Crisscrossed, Dramatically Feathered Volume, Reusable
(27)

Try it On

M·A·C LASH / 7 Free Spirit Lash

$15.00

Spiked Volume, Banded Clusters, Reusable
(1)

Try it On

M·A·C LASH / 83 Siren Lash

$15.00

Feathered, Full Volume, Reusable
(1)

Try it On

M·A·C LASH / 88 Stunner Lash

$15.00

Curled, Eye-Opening Volume, Reusable
(22)

Try it On

M·A·C LASH / 36 Dreamgirl Lash

$9.00

$6.30

Flared, Black/Brown Colour, Reusable

BROWS

(365)

Try it On

Eye Brows Big Boost Fibre Gel

$24.00

$16.80
Volumizes With Microfibres, Full/Fluffy Look, 24-Hour/Waterproof Wear
Thunder
Fling
Lingering
Strut
Brunette
Stylized
Taupe

TRENDING TERMS

Trending products

TRY ON 800+ SHADES AT HOME NOW!

TRY ON 800+ SHADES AT HOME NOW!

Powder Kiss Velvet Blur Slim Stick

Lustreglass Sheer-Shine Lipstick

GLOW PLAY LIP BALM

Love Me Liquid Lipcolour

Powder Kiss Liquid Lipcolour

Powder Kiss Lipstick

Matte Lipstick

Retro Matte Lipstick

Amplified Lipstick

Cremesheen Lipstick

Satin Lipstick

Retro Matte Liquid Lipcolour

Cremesheen Glass

Lipstick / Mini M·A·C

Viva Glam Lipstick

LIPGLASS/ M·A·C X STRANGER THINGS

Love Me Lipstick

Studio Radiance Face and Body Radiant Sheer Foundation

Studio Fix Tech Cream-To-Powder Foundation

Studio Fix Fluid SPF 15

Studio Fix Powder Plus Foundation

Glow Play Blush

Powder Kiss Soft Matte Eye Shadow

Powder Kiss Soft Matte Eye Shadow Pro Palette

Eye Shadow

Eye Shadow (Pro Palette Refill Pan)

Dazzleshadow Extreme

Dazzleshadow Extreme (Pro Palette Refill Pan)

M·A·CStack Mascara

Magic Extension 5mm Fibre Mascara

Extended Play Gigablack Lash Mascara

In Extreme Dimension 3D Black Lash Mascara

Up For Everything Lash

In Extreme Dimension Lash Mascara / Mini M·A·C

M·A·C LASH / 33 Ingenue Lash

M·A·C LASH / 4 Idol Lash

M·A·C LASH / 48 Show-Off Lash

M·A·C LASH / 75 Heartbreaker Lash

M·A·C LASH / 76 Supermodel Lash

M·A·C LASH / 80 Romantic Lash

M·A·C LASH / 81 Charmer Lash

M·A·C LASH / 89 Megastar Lash

M·A·C LASH / 7 Free Spirit Lash

M·A·C LASH / 83 Siren Lash

M·A·C LASH / 88 Stunner Lash

M·A·C LASH / 36 Dreamgirl Lash

Eye Brows Big Boost Fibre Gel