Introduce your lips to the iconic M·A·C formula that transformed a multi-step blurring technique into a single, powder-soft swipe. Formulated with four soft-focus powders, this hazy matte Lipstick provides the perfect blur of weightless matte colour with sheer-to-medium buildable coverage and 10HR moisturizing longwear. Designed for instant, all-day and overtime hydration, this comfortable, good-for-lips formula boosts moisture by +54% instantly*, while salicornia herbacea extract, derived from the salicornia succulent, improves lip moisture after one week. Plus, it instantly blurs lip lines and smooths lips for a softer look with continued use. Blot and blend into the centre of lips for a just-bitten ombre affect or glide across lips for a bolder look with a gorgeous gradient around the edges.

*Clinical testing on 33 panelists after one use.

• 10HR colour-true longwear
• Increases hydration by +54% instantly*
• Hydrates lips all day, 10 hours
• Improves moisture at one week with salicornia herbacea extract
• Blurs and moisturizes for smooth lips
• Sheer-to-medium buildable coverage
• Comfortable, lightweight formula
• Lips feels soft
• Non-smudging, non-flaking, and non-bleeding, 10 hours
• 100% saw an improvement in moisturization at 10 hours
• 100% saw an improvement in moisturization after 1 week of use (overtime)
• 99% said it provided a precise application after 1 week
• 95% agree it provides even colour payoff after 1 week
• 94% agree lips feel comfortable throughout wear
• 94% agree lips look hazy

*Clinical testing on 33 panelists after using the product once.

• Apply Lipstick directly to lips.
• Reapply throughout the day as needed.
• Pro tip: Apply to the centre of lips and blend out using a 318S Brush for a just-bitten ombré effect.